was created as home away from home or a friend’s place where we are always welcome to pop in and they’re always cooking up something delicious. Where we can go and relax and take a quick break from the day. John & Silenia were great to work with. They knew what they wanted and were very clear about their long term goals which made it super simple to concept out their fresh brand.
A home away from home
Final logo package ( print/web )
A home away from home made a solid foundation for the concept logo. Fresh, clean, natural, comfortable, trustworthy are some of the key notes we used as conceputalized the brand. The owners wanted to highlight the long tables, as they have group seating to enhance the interaction of customers.